Richard Rowley

I build marketing systems for businesses that want growth they can measure. My background is in the overlap between marketing strategy and technical execution -- the place where most agencies either can't or won't go.

Before starting Fold Digital I worked across complex, fast-moving environments with brands like Treatwell, National Trust, and Trainline. I saw the same pattern everywhere: marketing teams with great ideas and terrible infrastructure. So I started fixing that.

I write here about marketing automation, CRM architecture, email deliverability, and the case for treating marketing like an engineering discipline. If any of it resonates, get in touch.